Online World Is Internet Home E Commerce - 1033 Words

Due to technology boost almost all aspects of People’s life style were somehow changed. Nowadays, one of the most important subjects in online world is internet home e-commerce. Generally E-commerce means buying and selling the products on internet . E-commerce, also known as Electronic Commerce which refers doing business online that consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks (typically via the Web). It is also called e-business, e-tailing and I-commerce. Michal Aldrich, an English inventor had developed the concept of online shopping. The idea came about during a walk with†¦show more content†¦From the 1990s onwards, e-commerce additionally would include enterprise resource planning systems (ERP), data warehousing and data mining. During 1994 e-commerce started to become more popular. It took almost four years to develop the Digital Subscriber Line (DSL) and security protocols (HTTP) which allowed rapid access to the Internet. One of the major improvement in e-commerce came with the development of Linux which is more open source and reliable and put a tough competition to Microsoft that compelled it develop much better versions of networking. During 2000’s, the meaning of the word e-commerce has gradually changed. People began to call the term e-commerce as the process of purchasing goods and services over the Internet using secure connections and e-payment services. At the end of 2001, the largest form of e-commerce, Business-to-Business (B2B) model, had around $700 billion in transactions. Amazon and Ebay are the first Internet companies to allow electronic transactions. Dell is another company which has contributed

Combining Entrepreneurial And Effectuation â€Myassignmenthelp.Com

Question: Discuss About The Combining Entrepreneurial And Effectuation? Answer: Introduction The Iconic is a big fashion hub of Australia selling all type of women handbags and defines the future of the retail industry. The company loves to create new products and offer the best shopping experience to the customer. The company has always maintained a forward thinking attitude towards its products and the marketing pattern. The company launched its first product in 2011 with the help of some of the best and modern technology. Continuous effort of the company in bringing innovations has helped it to introduce new product anytime it wants. Moreover, the company also maintains a strong online channel through which it can reach to its customers. The report focuses on the mission of the company to introduce a new innovative product for their company. The paper will further project a marketing plan for the company to make its new product invention successful. Background The Iconic is a big retail company in Australia selling fashionable women handbags for the Australian population. The company has a technological team of around 50 people with the best talent and ideas of the fashion world. With such a string talent team and innovative structure of the organisation, the company has planned to introduce a new handbag for their customers (Slater et al. 2014). The handbag that the company is planning to introduce is a recycled handbag that the customers can buy, use it and return it back to the company for recycling it. The new product is being launched by the company to be in pace with the sustainable need of the environment. The product that the company is planning to use for its recycling is cotton fabric. Mission The company has the mission inspiring a new icon in every customer in a new way along with to abiding with the needs of the environment. With the aim of being sustainable and compete successfully the brand has come up with a new innovative idea of introducing a fashionable recycling bags (Berends et al. 2014). The mission of the company also holds are planning the way the company want to offer the product in the market and to manage the introduction within the $ 200,000 budget of the company. Product Offering The company has an in-house team for the planning and manufacturing of various types of handbags and backpacks for women to maintain their styles and introduce an icon within them. Some of the products already offered by the company to its customers are handbags, backpacks, totes, sling bags, clutches and others (Drucker 2014). These products are offered in various range and sizes to the customers of young to medium age group. The company usually followed a premium pricing strategy for its products. Presently the company is planning to offer a new type of product to its customer and for protecting the environment (Kireyev et al. 2016). It is planning to come up with recycled bags, which the customers can use and return it back to the company for recycling it. This will reduce the waste leakage in the environment and is a different type of innovation in the retail industry. The company will be using cotton fabric for manufacturing the bags and it will be available in different sizes a nd style. The price will be set just like other bags produced by the company. However, initially the brand will allow discounts and offers on the bags in order to attract potential customers. Industry Analysis The demand is increasing at a fast rate in the Australian fashionable handbag industry. This has caused a battle in the handbag-manufacturing owners, which has increased the need of planning something different and innovative. The companies working under this industry should be creative in planning the product they want to manufacture in order to compete with each other effectively. Further, product innovation will also help them to be successful in the international fashion retail market. Australia is expanding rapidly in its luxury retail industry and this has made it important for the brands in this industry to target the local market effectively. The industry also experiences a lot of new products being invented by various companies and brand. However, since 2016 the innovation has reduced, as most of the companies are not taking much initiative in bringing new ideas. However, this has increased the opportunity of some brands in the industry to take up new ideas and grow faster i n the business. The iconic is thus aiming to introduce a product that no one in the industry has ever thought, as this will also facilitate in the industrial growth. The industry also offers great opportunity for the brands as most of the customers demand latest trends of bags. However, there are various challenges as well that the bag manufacturer face in Australia, which has put a constraint on their efforts. Thus, The Iconic can also face challenges while bringing its innovation in the fashion retail industry of Australia (Romani et al. 2016). Competition Competition is yet another factor that increases the concern of the brand while planning for an innovation. The industry in which the brand is involved exerts many competitions on it because of the presence of large number of retail brand selling wide varieties of handbags to the customers. It also faced a strong competition in its online platforms as almost all the brands have their own online presence. This requires The Iconic to maintain a god ad attractive online channel with easy return and exchange policy. In the online sector, the company not only faces competition from the local brands and from the other international brands as well. The main competitors of the company are Temple and Webster, Kogan, Booktopia and others. All these companies hold a very string online presence as well and have their own in-house manufacturing unit for manufacturing handbags. Each of these companies competes with each other by bringing continuous innovation in their product variety. The Iconic t hus wants to bring about a new creativity in their product, which will not only make them stand out of others and allow them to take a concern for the environmental damage happening due to globalisation (Maniatis 2016). Primary Target Market Targeting is one of the most crucial and important factor for a company so that they can plan and manufacture their product accordingly. Targeting is done by a company and is one of the important factors of marketing as it helps the company to know their potential customers whom they will sell their products. Targeting includes a group of customers towards which the company targets its efforts. It is through an effective targeting the company can map out its marketing strategy such as price, promotion, product and place. This is because the approach to various promotional channels varies from one age group to other. For example the young age customers will be more approachable through online channels compared to the customers belonging to old age group. Identifying a target market is very important step while the company is developing a marketing plan for their further growth (Wirtz and Lovelock 2017). The Iconic too needs to plan a target market for offering their new recycling hand bags that it is aiming to introduce in the market. The primary target market for the company is the young and medium aged people that have an attraction towards fashionable bags. Primarily the company will target the locals as they can easily figure out their choice and fashion trend. Other than the local market, the company can also target the international customers through online sources. Even though the primary aim of the company is the locals, it also wants to expand internationally (Barton 2015). The company can achieve this expansion only by targeting the international market as well. Thus, the new production innovation taken up by the company will be available for the local market as well as to the international market through online channel. However, the company will maintain a premium pricing strategy because the customers that the company is targeting will be ready to buy the fashionable bag even at higher price (Seo et al. 2014). Marketing Mix The Iconic is aiming to offer sustainable fashionable handbags for women. The new sustainable products that the company is planning to introduce will not only meet the requirement of the customers and will benefit the environment in a great way. A sustainable and eco friendly product is necessary in the era of increasing globalisation. The innovative idea f the company is incomparable with the other products. The bags that the company is introducing are recyclable by the customers after using it as long as they want. The customers will have the chance to use the product and return it back to the company. Moreover, it will use cotton for making the bags as cotton can easily be designed the way they wants and recycled when necessary (Khan 2014). Price Pricing is one of the most important factors while planning for a product innovation. This is because the price of the product is one such factor by which the customers are motivated to buy the product. The products will be offered at premium pricing to the customers. This is because locals have a love for expensive bags that can display their status. Moreover, the company will be offering some discounts for first few days in order to make the people purchase the products and use it. This will help them get a good experience and allow the company to attract more traffic. Premium pricing strategy of the company will also be maintained din their online website for the international customers. This will allow the company to portray itself as a premium brand (Adams 2016). Distribution Distribution is the channels through which the company offers the products to eh customers both locally and internationally. The main distribution channel of The Iconic is through fashion retail shop of Australia. The company has some franchisee store sunder them to which it supply its products. Those products are then offered to the customer visiting them. The other channel is the companys online website in which it can target the international market. The customers along with other details can view the products before deciding to purchase it. Along with it, the online site will also offer an easy return and exchange policy through which the customers can return their products within thirty days of purchase. Thus, the brand is planning distribution through both physical and online stores (Solomon 2014). Promotion Promotion is yet another factor that is crucial for the organisation as it helps it to put its view and plans in front of the customers. Advertising is important as through the advertisements the customers gets to know the content of the products and the quality of the brand offering the product. It helps in generating brand recognition by the consumers. The Iconic is planning to use online promotional strategy for its products (Kumar and Raju 2013). This is because online advertisement is less costly and the young age group customers that the company is targeting are easily approachable through online channel. Todays generations are highly active in social media and social media and it is the easiest way they can be reached. However, the company can also conduct some fashion shows and events to promote it new product (Sheth and Sisodia 2015). Financial Plan Financial or budget plan is yet another crucial aspect for the company before taking any innovation. It is a comprehensive analysis of the total current investment depending on the financial state of the company. It comprises of the money that the company is planning to invest for the manufacturing of eco-friendly bags. The company also needs some investment for the recycling machine that it will set in its venture. Total financial ability of the company is $ 200,000, in which $ 100,000 is the existing fund and $ 100,000 is the fund the company is seeking. Variables Quarter 1 Quarter 2 Quarter 3 Quarter 4 sales $84,200 $120,000 $140,000 $145,000 Direct Cost of sales $50,000 $60,000 $75,000 $55,000 Profit $34,000 $60,000 $65,000 $90,000 Figure1: Financial projection of 1 year Source: Author creation Break even Analysis Monthly Revenue Break-even $30,000 Assumptions: Average Percent Variable Cost 30% Estimated Monthly Fixed Cost $20,925 Pro Forma Cash flow Statement 1st year Starting Cash Position Inflow (individual investment) Sales from customers $10,200 Sales from vendors $110,200 Other Cash Receipts $15,000 Total Cash Inflow $357,900 Outflow (Use of Fund) Fixed Cost $90,000 Administration $15,000 Marketing $2,800 Operations $90,000 Total Cash Outflow $197,800 Closing Cash Position $160,100 The above figures and graphs shows the financial plan of the company for one year after the introduction of its new product. The company invests $200,000 of its budget on the introduction of the product and bringing it into the market. however, after analysing the total cost and total revenue of the brand from the new product it is seen that the company will close its cash flow with a profit of $160,100. This shows that if the company moves the way it plans then it can earn a good profit at the end of the year from the new recycles handbags. Critical Risk There are certain risks that surround any company and the idea that it wants to put forward. The Iconic too has some critical risk that it might face while introducing the product in the market. The eco friendly bags that it is planning might not appear to be much attractive to the customers. The customers might not accept the concept much that easily as planned by the brand. They might think that the price that the company is charging for a cotton or eco friendly bag is more than expected. Secondly, it might happen that the quality and the design of the product might not come up the way they have planned. This might waste their investment on the project. Thirdly, it might happen the cost of recycling the bags might prove to be very costly compared to the plan of the product. There are some of the challenges that the company can face while planning the innovation and after bringing it to the market. The company should view these critical risks before planning to move forward with the innovation. Conclusion From the above analysis, it can be deduced that the company is planning to bring about an innovation in its handbag manufacturing. The innovation is the new recycled bag that it will offer to the consumers both locally as well as internationally. The eco friendly handbag will be made up of cotton in a fashionable way that the consumer can love. The company will charge premium pricing from the customers as the company has always marketed itself as a premium brand. Moreover, the promotional strategy will include online marketing as they are planning to target the young generation. However, the company also has the chance to face some critical risk from the actual success of the product after introduction in the market. The company thus needs to consider everything while planning the innovation. References Adams, M.E., 2016.Beyond the Glass: Examining Wine Tasting Room Profitability Using the 4Ps of the Marketing Mix(Doctoral dissertation, Virginia Tech). Barton, L., 2015. Active Positioning: The Importance of Relevancy.Journal of Marketing Perspectives,1, p.48. Berends, H., Jelinek, M., Reymen, I. and Stultins, R., 2014. Product innovation processes in small firms: Combining entrepreneurial effectuation and managerial causation.Journal of Product Innovation Management,31(3), pp.616-635. Drucker, P., 2014.Innovation and entrepreneurship. Routledge. Khan, M.T., 2014. The concept of'marketing mix'and its elements (a conceptual review paper).International journal of information, business and management,6(2), p.95. Kireyev, P., Pauwels, K. and Gupta, S., 2016. Do display ads influence search? Attribution and dynamics in online advertising.International Journal of Research in Marketing,33(3), pp.475-490. Kumar, D.P. and Raju, K.V., 2013. The role of advertising in consumer decision making.IOSR Journal of Business and Management,14(4), pp.37-45. Maniatis, P., 2016. Investigating factors influencing consumer decision-making while choosing green products.Journal of Cleaner Production,132, pp.215-228. Romani, S., Grappi, S. and Bagozzi, R.P., 2016. Corporate socially responsible initiatives and their effects on consumption of green products.Journal of Business Ethics,135(2), pp.253-264. Seo, J.H., Perry, V.G., Tomczyk, D. and Solomon, G.T., 2014. Who benefits most? The effects of managerial assistance on high-versus low-performing small businesses.Journal of Business Research,67(1), pp.2845-2852. Sheth, J.N. and Sisodia, R.S., 2015.Does marketing need reform?: Fresh perspectives on the future. Routledge. Slater, S.F., Mohr, J.J. and Sengupta, S., 2014. Radical product innovation capability: Literature review, synthesis, and illustrative research propositions.Journal of Product Innovation Management,31(3), pp.552-566. Solomon, M.R., 2014.Consumer behavior: Buying, having, and being(Vol. 10). Upper Saddle River, NJ: Prentice Hall. Wirtz, J. and Lovelock, C., 2017.Positioning Services in Competitive Markets. World Scientific.

Toefl Essay Samples Pdf Secrets

Toefl Essay Samples Pdf Secrets What to Expect From Toefl Essay Samples Pdf? Consider utilizing the mouse if you're comfy sitting back. Honest, dedicated practice is a great deal more useful and potent. Therefore, in case you have to invent an excellent teacher and after that make up some explanations for why you loved his class, that's completely fine. Instead, you've got to think of your own subject from a huge pool of possibilities. You can also utilize complimentary software that may offer the readers that have many functions to the reader than only an effortless platform to read the desired eBooks. Both tasks are extremely similar. Check out whether you're able to turn the page with some arrow keys or click an exceptional portion of the display, aside from using the mouse to control everything. Lesser the movement you must make while reading the eBook better will become your reading experience. For the Independent Writing task, you're get a question on a specific topi c or issue. Sample answers for both tasks are included so you may acquire an idea about what a very good essay appears like. In the end, it is possible to also practice writing about topics that don't have anything to do with the TOEFL. Each ETS TOEFL writing topic has a minumum of one sample answer inside this book. A great prep book can be absolutely the most important study tool you use, and we've got information on all the ideal TOEFL prep books you need to consider. A fantastic eBook reader ought to be set up. A superb eBook reader ought to be set up. Vital Pieces of Toefl Essay Samples Pdf Being aware of what graders are searching for and reviewing TOEFL Writing samples can go a very long way towards aiding you to get a high score on this section. For the Writing section specifically, as it's very easy to make up essay prompts, there are lots of websites that claim to offer TOEFL Writing practice when their practice questions are in reality low-quality. This list of questions appears right on the TOEFL practice website and might show up on your true TOEFL writing test. These topics may show up on your actual TOEFL. Toefl Essay Samples Pdf Can Be Fun for Everyone Along with taking good notes, you will need to write five or more paragraphs that synthesize the principal points of the r eading passage and lecture. There's a saying that books aren't the source of all learning. The question will request that you summarize a specific region of the lecture, and you will often will need to include certain examples the speaker mentioned. The trick to answering these questions well is to provide certain examples and details to support your primary idea. You will be able to take notes as you listen to it though. You're permitted to take notes as you read and listen. You will be able to take notes in this full section. You're permitted to take notes on the lecture too. If you're feeling overwhelmed just don't forget that you're being tested on your capacity to comprehend and use the English language. It's a great instance of how your response doesn't need to be perfect to find a high score. There are a few ways that you can enhance your score by employing some basic strategies. Practice with school-related categories beforehand. It's also important your usage of grammar is powerful and consistent, although it doesn't need to be perfect to find a top score. Therefore, a computer recount in the event of a suspected error is impossible. Check out whether you are able to turn the page with some arrow keys or click a particular portion of the screen, aside from utilizing the mouse to take care of everything. The structure doesn't have to be somewhat different, though. You may also practice brainstorming or planning reasons even if it's the case that you don't compose a comprehensive reaction. The responses will be transmitted in and evaluated by four distinct folks. Normally, an effective response is going to be 150 to 225 words. Use particular reasons and examples to back up your opinion. Toefl Essay Samples Pdf Features For this essay, you will be graded on the level of your writing in addition to how well your response represents the principal points of the audio clip and written passage and the way in which they relate to one another. You may also opt to only practice the independent undertaking, if that's what you wish to concentrate on. So, you wish to do a little bit of practice to be able to be ready for the writing section of your English language test. How to compose a position paper. You recently heard that the community you are living in may be receiving a new high school, which is not yet been built. Today, most workers in the USA have a specific amount of money automatically withheld from their paycheck each month for taxes. For instance, you may be requested to determine whether students at a boarding school ought to be allowed to get cars, and give reasons for your selection. There are those who feel that it needs to be compulsory for students to attend college and university classes while some feel that students ought to have the option of attending or not attending.

What Is the Topic Sentence For an Essay?

What Is the Topic Sentence For an Essay?There are a number of common mistakes that students tend to make when writing an essay and the topic sentence for an essay is called. You will find it particularly hard if you are writing a text essay or dissertation and this essay has already been rejected by the departmental faculty. For many students, especially those who have previously made the same mistake, the topics are a good way to deal with the fear of rejection. The topic sentence for an essay is also called the title.The topic has been deemed a factor that is worth mentioning since it has a direct relation to the overall purpose of the essay. The name for the topic is quite apt, since it contains the main concept of the essay.It is the major point that is most important in the entire essay which has to be addressed. Most often, you will find it more difficult if you are trying to give your paper an overall presentation rather than just expressing your thoughts. So, it is always bet ter to include the necessary details when dealing with the topic of your essay.When you are thinking about choosing the topic of your essay, the first thing that you need to do is to think about the question that you would like to answer. You can start with the question: 'What is the main purpose of my essay?' Most people tend to focus on the main idea. For example, you might consider writing an essay about 'How to become more outgoing' when in fact the main purpose of your essay is going to be sharing your ideas about how to increase your confidence level in order to be more outgoing.After having pondered the question of the main point, you need to come up with a title for your essay. The topic sentence for an essay is not much different from the title for a news article. Although the title for an essay is more significant, it is not required to be the title of the whole essay. As long as the main purpose of the paper remains the same, you can consider the title.Remember that the t itle is just there to prepare your reader so that he can get a clearer picture of what the writer's thoughts are. This is just a tool to help you get your message across to the reader so that he will not feel that you are boring him. You should not be offended by the title of your essay if the information provided in the piece is vital.There are other essays out there that contain the subject sentence for an essay such as 'What is the main ingredient for the success of a man?' This is a less formal approach to writing the essay since it does not claim to have all the answers but merely says that it is important for all men to work hard so that they can achieve success. A traditional form is still considered the best for many writers. Just follow your own heart and follow the subject of your essay as closely as possible.

What Format Do You Use When Writing an Essay?

What Format Do You Use When Writing an Essay?If you're looking for a clear and simple answer to the question 'what format do you use when writing a essay' then read on. This is a very simple but powerful tip that will help you finish your work quickly and get it into the hands of an editor, and hopefully, make some good money.Writing essays is very similar to writing a novel. When writing your manuscript, you need to ensure that every detail and sentence are accounted for. The end result of an excellent essay is well researched and well written. In order to do this you should use a typewriter and have the format of a typed piece.A typewriter is a fantastic addition to any student who is about to graduate or who has just moved to a new town. Typing is so much faster than typing on a word processor. It also allows you to maintain the flow of your essay because you can keep an eye on your work as you work.You also need to decide how you're going to turn your typist into a word processor . After all, it is not necessary that your editor will be typing out the same thoughts as you are. He or she will be giving you their notes and suggestions in regards to grammar and punctuation, and they will probably edit your work as well. So you need to keep in mind what they want, and make sure that you supply them with what they ask for.These two valuable tools will make the difference between getting your essay published or ignored. The choice is yours, and you may find that it's easier to get published by making sure that you give all of your ideas away for free. But remember that whatever format you use, it is important to make sure that it fits in with the rest of your writing.There are other types of formats, and there are ways to get around them. But for now we're sticking with typewriters, and typewriters need to be respected, and the format that you choose needs to match up to the style of your final work. That is a simple, but powerful tip that will help you finish you r work quickly and get it into the hands of an editor, and hopefully, make some good money.Something else to remember is that you should write each sentence as if you were going to see it through to the end. That means each sentence should contain both a direct quote and a colon. Avoid the semicolon because it will be distracting to the reader.

Sample Bar Exam Essay Answer - Why Its Important to Have a Strong Answer!

Sample Bar Exam Essay Answer - Why It's Important to Have a Strong Answer!If you have ever given a sample bar exam, you may be able to tell that they are supposed to be similar to a job interview. You might even feel like you've been given an extremely good idea of what you're getting into. But this is not always the case, and you have to understand why.It's easy to forget, especially when the sample bar exam is short, but the bar exam in itself is not a very difficult thing to pass. As a matter of fact, in most cases, it isn't a very hard test at all. In fact, if you think about it, you've probably had a bar exam before.Of course, if you were actually studying for a bar exam, that would be the first place to start. However, if you're going to take one, I recommend that you learn everything you can about the exam.For example, some sample bar exams allow you to take practice tests. However, if you do this, you can see if you have any problems or if you have any questions about the way the test was being administered.This can really help you to see if you have any weaknesses. You may find out that you don't have all the necessary information on your test that you need. In fact, you may find out that you have a lot of questions that you're going to struggle with during the actual test.While you're taking the test, there's also the option of making notes on the test and taking notes as well. This is very helpful for a lot of people.Recalling your answers and correcting your mistakes is one of the key parts of your bar exam preparation. Because this testis not actually all that hard, and because you already know a lot about the material that will be presented, you should find that it is easier to get through your preparation in a much shorter amount of time.

Scene Analysis - The Big Lebowski free essay sample

The Big Lebowski (1998) by the Coen Brothers is no doubt a comedy film about friendships between three bowling buddies with differing personalities who met and stuck together as friends by choice in Los Angeles when the U.S. army invaded the Middle East. The Coen Brothers managed to capture the spirit of friendship bonding, conflicts, characters’ internal struggles as well as personal desires with exceptional cinematography and mise-en-scene through a plot that went from western to Film Noir. There is a cleverly placed contrast between violence, kidnapping, femme fatales and other dark elements that do not really go with the sunny, carefree impression of L.A. where the story is set in. Such metaphorically structured contrasts along with well-constructed dialogues between three characters from varying backgrounds bring out the contradictory nature of how the Dude (Jeff Bridges), a bearded, unemployed long-haired hippie who did not care much about this world that lived in a dressing gown met his two best friends Walter Sobchak (John Goodman), a Vietnam vet who could not move on from the war period and Donny Kerabatsos (Steve Buscemi), a bland character that got ignored most of the time, who all lived with the shadow of intergeneration give-and-take hovering yet still managed to stay committed to their  friendships even when they have their own burdens to deal with in life. We will write a custom essay sample on Scene Analysis The Big Lebowski or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The ending scene of The Big Lebowski where the Dude and Walter scattered Donny’s ashes pleasantly reflected what seems to be delicate but actually strong bonds of relationships between the three main characters. The ending scene starts with a long shot of the Dude and Walter’s back view walking from the foreground to the middle ground on a cliff overlooking the Pacific Ocean. The way how the directors placed the two actors to walk a route in the middle of the screen with Walter leading the way in heavy posture, carrying Donny’s ashes in a milk-powder can implies that every human being alive are in line to face their own fate sooner or later. We can tell the characters made an effort to show respect, with the Dude’s costume smartened up slightly and the yellow-colored shirt freshen up the ending scene. The change of costume also implies that this is a scene representing changes and a new phase in both of the characters’ lives. The clip is then edited to an extreme long shot of Walter and the Dude standing still on the cliff with green grass closer to the camera and the blue Pacific Ocean in the background that the characters are looking at. As an ending scene, the director thoughtfully balanced the mood by including lively features such as light brown swaying hay-like plants in the foreground to soothe the audience, green fields between rocks in the middle ground representing the unchanging physics elements in the universe while contrasting the entirely changed lives that both characters were going through and showed the overwhelming heavy emotions that the characters were feeling via the way they faced the enormous blue-colored background. The fact that Walter and the Dude stood still on the cliff with slightly moving background and foreground implies that they took time to moan and reminisce about their friend, Donny. The director also created a tiny suspense here with the sound of sea gulls echoing offshore in this scene right before Walter start speaking in the next scene. Before scattering Donny’s ashes, the dialogue from Walter’s eulogy where he talked a little about Donny’s bland life but then switched to the subject about his lost companions during the Vietnam War at Hill 365 which he mentioned countless times before in the film shows that Walter was still not  over his post-traumatic syndrome. ‘He died he died as so many young men of his generation before his time. In your wisdom, Lord, you took him. As you took so many bright flowering young men at Khe Sanh, at Langdok, at Hill 364! These young men gave their lives. And so did Donny. Donny, who loved bowling.’ The reason why the director placed this line in the eulogy is to show how Walter considered this an opportunity to a closure of years and years wasted in memories. The Coen Brothers put a vivid, living proof of Walter being stuck in the past on screen via his costume throughout the movie with his trademark safari vest, amber lens aviator sunglasses and the military dog tag that he always kept close in the film. Apart from the genuine friendship between the Dude, Walter and Donny, the eulogy dialogue also implies another layer of meaning from the movie concerning generation loss, changes and the cycle of life. Although the three main characters are bound together by bowling but Donny is the only one we ever do see bowl, in fact, we only seem to notice his existence at the bowling alley but his bowling results never did come to the Dude nor Walter’s notice. From the way how Donny let Walter call him names, swear at him and never really get to enjoy bowling’s fun, to Donny being scared to death with an heart attack caused by Nihilists attack or even after Donny’s death, when there is no family member but only Walter and the Dude to take care of his remains indicates a generation ignored and lost. In the eulogy scene, the director used an unusual composition than those we often see in the movie, with Walter dominating the screen at front in the middle of the screen and the Dude falling into the background with matching hair color to the hill behind on the right side of the screen. This arrangement not only implies it is time to close the curtain of the Dude’s story but is also time for the audience to finally get to know more about Walter’s underlying obsession with him stepping up the stage to answer and satisfy the audience’s curiosity towards his bitterness past. The prop Walter held during this scene, a Folgers roasted-coffee-powder can, also resembles a milk-powder can that acts as a metaphor for birth or new life, indicating the end of this phase of their lives but stepping into another phase. Walter wearing a military-hinted outfit while holding the  milk-powder-can-like prop makes one of the many metaphorical contradictions that are placed in the movie. After the depressing, nerve-irritating eulogy comes the funny part. Walter finally scattered Donny’s ashes but the onshore wind literally forced the Dude to ‘face’ Donny’s disheartening death when he got covered in his ashes all over the body. The sound of waves coming onshore in this scene also implies that everyone has to go through the wash of generation impacts as well as events that one cannot avoid to experience in different stages of life. The reappearance of sea gulls sound at this point represent the mockery of the Dude covered in ashes and also the shower of distorted society ideologies presented in this movie which are forced into our minds just like how sounds are forced into our heads. Towards the end of this scene, Walter’s action of putting down the can on the ground to comfort an offended version of Dude shows how he finally moved on from the past and started to focus on the present. In The Big Lebowski, there are a flood of foul language usage with ‘Fuck it!’ being the motif of the film. With the Dude accusing Walter for considering everything a travesty, asking ‘What the fuck does anything have to do with Vietnam?’ madly and Walter apologizing for the first time throughout the whole movie indicates the slightly changed relationship due to the loss of a dearest common friend. Meanwhile, with the Dude’s intense hitting slowly turns into a heartwarming hug on screen, a bond stronger than ever between him and Walter are presented to the audience. In addition to the actors’ behavior, we can also notice a tiny body figure walking back from a distant cliff on the right upper corner on screen, such appearance of a irrelevant third party successfully delivered the message of ‘Life goes on no matter what’ to the audience, it also lighten up the mood while bringing the audience out of the story and back to the reality. The Big Lebowski is an inspiring art piece that investigated the relationship between friends and society norms. The Coen brothers taught us how to bear our own pain and nightmares, shoulder what our generation offers us and showed us the importance to live it up so we have enough exciting adventures to share when we catch up with The Stranger (Sam Elliott) down the trail; to bring with us when we pass away.